Needless to say, campus administrators were not impressed. They shut down the site and threatened Zuckerberg with expulsion from the elite school. Undeterred, Zuckerberg got another idea. However, Zuckerberg thought it was ridiculous that it was taking the school so long to put them up, so he built his own site. By , it was open to anyone with email who was at least 13 years old.
Thefacebook Image source: The Wayback Machine. Of course, even before Facebook was opened up to everyone, Zuckerberg found himself swamped with legal trouble as fellow students Cameron Winklevoss, Tyler Winklevoss, and Divya Narendra sued him for allegedly stealing their idea.
A settlement landed each of them 1. In , Facebook introduced Facebook Marketplace, which allowed users to post classified ads. Also that year, the Facebook Application Developer platform was introduced, allowing developers to create applications and games on Facebook. The following year was a big one for the social media giant. In , it established its first international headquarters in Dublin, Ireland.
How many users does Facebook have? Check out these Facebook user statistics: As of the second quarter of , Facebook boasted 2. Monthly Facebook users Image source: Statista. Facebook cracked the million-user mark on August 26, By July , it had half a billion users. The following year, Facebook crossed the line on 1 trillion page views. That same year, Nielsen found that Facebook was the second most visited site in the US and the most popular social networking site.
Then, in September , Facebook reached 1 billion users , hitting 2 billion users in When teasing apart the data on teens, one interesting Facebook stat rises to the top, which is that teens in lower-income families gravitate toward Facebook.
Facebook users by age and gender Image source: Statista. Facebook average degrees of separation Image source: Facebook Research. All that data is stored in what is known as the Hive, which contains about petabytes of data. This enormous amount of content generation is without a doubt connected to the fact that Facebook users spend more time on the site than users spend on any other social network, putting in about an hour a day.
Minutes spent per day on social apps Image source: Recode. In fact, a recent survey by Harris Poll revealed that users found Facebook to be the hardest social media site to abstain from using. Although Zuckerberg is a programmer, he actually majored in psychology, which may account for his insights into developing a site that is so addictive.
The number of people getting involved with the site is constantly increasing, with about users signing up for Facebook each minute. Of course, in that one minute , a lot more happens on Facebook than just people joining. Every 60 seconds, , comments are posted, , statuses are updated, 4 million posts are liked, and , photos are uploaded. More than billion reactions were used in the year following the release of the feature. Of course, not all interactions, reactions, or even accounts on Facebook are legit.
In fact, Facebook deleted million fake accounts in the first three months of Zuckerberg admitted that after the new algorithm overhaul, people were spending less time on the site: down 50 million minutes per day, which is just about minutes per user.
Not only that, for the first time since its inception, Facebook experienced a decrease in its US and Canada user base in Q4 of It went from million in Q3 to million in Q4. Now, Facebook device usage Image source: Statista. In fact, the company reached 1 billion mobile-only monthly users in November A few months earlier, it crossed the line of 1 billion mobile active users daily.
Facebook mobile monthly active users Images source: VentureBeat. In , Facebook released Facebook Lite and Messenger Lite, apps which were designed for people living in developing countries with slow internet. As of June that year, there were about million Facebook Lite users. The media industry has the highest number of Facebook posts published at Sports teams and non-profits are also other high-publishing industries at Food and beverages are at the lower end at an average of 2.
This brings the median to 5. Across all these industries, the highest engagement rate on Facebook is 0. Influencers at 0. As you can see, the number of posts shared does not directly impact the engagement rates. A lot of research has been done to help determine the best times to post on Facebook. However, even though most sources give out different answers, the bottom line remains the same: it all depends on what your brand is all about and who your target audience is. According to Hubspot , the best time to post on Facebook during the week is at 9 A.
This is also loosely translated to 8 A. M in some regions. This time would be ideal as this is when most people are checking on their social media platforms as they commute to work.
According to a study by Sprout Social , Facebook posts perform better on Wednesdays and worst on Sundays. Images remain the most popular form of content on Facebook, receiving engagement rates of 0. The least popular content type is link posts which only get 0. With an advertising audience of 2. In the U. Unlike most other social media platforms like SnapChat , LinkedIn , and TikTok , Facebook statistics indicate that the platform is ideal for all people regardless of their age, gender, or financial status.
For instance, Snapchat and TikTok are more focused on the younger generation Millennials and Gen Zs , while LinkedIn is ideal for working professionals. From May 8th, all Crimson Hexagon products are now on the Brandwatch website. Instant Registration. Marketing Published June 1 st Facebook historical facts Facebook was launched on February 4, , by Mark Zuckerberg and his Harvard College roommates Initially called Facemash , then Thefacebook.
It later gradually opens to most universities in the United States and Canada On September 26, , Facebook was opened to everyone at least 13 years old with a valid email address Or you can check out our full history of Facebook that looks at the company all the way from its origins to the modern day. Read the article. Facebook user and demographics statistics There are 2. Kit Smith Content Writer. Categories Marketing. Share this post. Brandwatch Bulletin Offering up analysis and data on everything from the events of the day to the latest consumer trends.
Get the data. New: Consumer Research. Harness the power of digital consumer intelligence. See Consumer Research. More in marketing. View all. No, take me to settings. Yes, I agree. Crimson Hexagon has merged with Brandwatch. Understood — continue to Brandwatch.
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